Imagine you had unlimited resources and skills for your project. What would you create? In this lesson, you will explore and generate as many ideas as possible for your selected project.

• Prepare Your Tools: Gather materials like a sketchbook, digital tablet, or loose sheets of paper to record your ideas.
• Generate Ideas: Spend at least one hour brainstorming. Record every idea, without judgment or limitations.
• Let Ideas Flow: Allow one idea to lead to another, seeking out wild and daring concepts.
• Continue As Needed: If ideas are flowing, continue beyond the hour. If not, take a break and return with a fresh perspective.

Remember, the goal is to generate a large number of ideas, exploring all possibilities for your project. Good ideas are rare, so the more ideas you generate, the more likely you are to find valuable ones for your project.

Next, watch the accompanying video to see ideation in practice, and prepare for the next lesson on incorporating these ideas into your project.